Celebrities love their Chanel bags and so do the women on the street who can ill afford the luxury of the rich. But thanks to a whopping $460 billion counterfeit industry, these pricey designer brands are within everyone’s reach. While those who love the flash but not the associated cash can rejoice, those who shop online are often duped with fakes. Even the most experienced digital re-sellers are confounded by spurious products which are as good as the original – the stitching, the font size, and the labels are so perfect that the naked eye can’t detect the anomaly.
It is here that technology steps in and you can be sure that you will never fall prey to dubiousChanel bags made of suede from unethical retailers and online stores.
Entrupy to the rescue
Entrupy is a handy scanning equipment that has been designed to identify imitations. It takes microscopic pictures of the product and analyses:
- The material
- Serial number
- Wear and tear.
Next using the deep learning technique, it compares the result with a vast database of original bags. Once the product passes the test an authenticity certificate is awarded. The technique has a proven accuracy rate of 97.1 percent and almost 130 businesses use its services.
How does it work?
The inventors of this highly successful technology have used mapping to determine how, where and when original and authentic goods were manufactured. As a result, for a counterfeiter to beat the system the same specs have to be used, which is extremely difficult.
What also makes Entrupy the first choice for a digital re-seller especially is its ability to learn.
For the second-hand digital market dealing in luxury brands, the Entrupy is a no brainer. The cutting-edge technology used in this device ensures that customers get only authentic designer goods.
Of course, it is not fool proof but when combined with the Government support and a zero tolerance to counterfeiting it is possible to curb the menace.